Kiddie Academy Shares Latest Creative Campaign Addition: Amelia Earhart

Kiddie Academy’s summer camp program will call upon role models from America’s past to help children discover their inner strength. The latest addition to Kiddie Academy’s ongoing Amazing Starts Here® creative campaign, Amelia Earhart, continues to highlight strong role models from America’s past to inspire generations of the future.

The summer curriculum at Kiddie Academy will teach children to discover their inner courage as they learn about Amelia Earhart, Gertrude Ederle, Rosa Parks, and Katherine Switzer — historical pioneers known for their fearlessness when facing enormous personal and political challenges.

According to Richard Peterson, vice president of education for Kiddie Academy, the latest curriculum is designed to help children understand what “courage” really is, because life’s greatest adventures can happen in a moment of bravery.

“Many people associate courage with a heroic act or a brave deed, but courage isn’t always impressive and powerful. In fact, courage is a virtue that children get to practice daily — when they stand up for themselves or a friend, or do the right thing even when it’s not the easy choice, or reach out to the new kid in class, or try something new,” said Peterson. “In short, courage is inspired by fear; fear of a new situation, person, or task that feels risky or unfamiliar. Children who overcome that fear to reach out and embrace new people and experiences are demonstrating ‘courage,’ and building a cornerstone of a strong, determined character, distinguished by inner strength, integrity, and honesty.”

This summer, Kiddie Academy’s CampVentures® program will inspire children’s imagination through a program of exciting and developmentally appropriate activities, field trips, and special visitors designed to turn summer vacation into a summer of exploration for children ages 2 through 12.

“Amelia Earhart, Gertrude Ederle, Rosa Parks, and Katherine Switzer each, in her own way, demonstrated extraordinary courage and determination. Earhart challenged both societal norms and the unknown when she became the first woman to pilot a plane solo across the Atlantic Ocean. Gertrude Ederle was the first woman to swim across the English Channel, Rosa Parks’ courageous acts made her an icon of the modern Civil Rights Movement, and Katherine Switzer forged a new path in sports history as the first woman to run the Boston Marathon,” said Peterson. “Introducing children to a variety of role models helps them understand how courage can take many shapes. Our goal is to have each of the children in our care recognize his or her individual capacity for courage so that they can use that self-knowledge to face and overcome challenges in the classroom and in life.”

For more information about why Amazing Starts Here® and the CampVentures® summer program at Kiddie Academy, please visit

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